October 25, 2019
Vans x RHUDE
Vans x RHUDE Available to Shop October & November
This fall, Vans partners with luxury streetwear brand, RHUDE to release a three-piece footwear offering as a nod to each brand’s beloved California heritage. Pulling from Vans’ style archives, RHUDE brings back the Vans California Plate print on Vans' retro-inspired BOLD NI form. The Vans x RHUDE capsule drops October and November at select Vans retailers and online at rh-ude.com.
RHUDE reinterprets Vans’ California Plate Prints with three iterations referencing the history of “The Golden State’s” license plates. The initial delivery of the Vans x RHUDE Bold NI drops October 26 and highlights the plates from the decade of Vans’ birth. First introduced in 1963, the California black plate originally featured gold numbers and an embossed California logo. RHUDE takes on the design with branding inspired by the Vans flying-V logo, which pops below black suede uppers. The second offering spotlights the blue base plate first introduced in 1969, with blue suede uppers and matching blue RHUDE branding. The final installment of the Vans x RHUDE capsule will hit stores November 26 and features racing red suede above the 1982 California Sun license plate printed on the foxing.
“Growing up surrounded by the skate scene in Los Angeles made collaborating with Vans a surreal moment for all of us at RHUDE,” said RHUDE Design Director Rhuigi Villaseñor. “Vans has a unique history and connection with youth culture which is why I was so excited to push those creative boundaries with this collaboration. From a design standpoint, the colorways I chose are an homage to my love of iconic, classic cars – blue to represent the Mercedes 280 SL, red for the Ferrari 275, and black for the Porsche Carrera.”
Each colorway of the Bold NI showcases an updated take on the brands iconic Sidestripe in white leather, an UltraCush Lite drop-in footbed for elevated comfort and a special Checkerboard printed waffle sole. The Vans x RHUDE collection will be available to shop in select retail locations and online at rh-ude.com on October 26 and November 23.